Projects ::: New Zealand Tourism Research Institute

The New Zealand Tourism Research Institute (NZTRI) is a non-profit institute that provides innovative research of value to industry, community, and policy-makers. Our focus is on helping to develop a profitable and sustainable industry, which provides tangible benefits for business, residents, and visitors. We currently have a number of projects underway in New Zealand and overseas. One of our core objectives is to use this research to fund graduate studies and post-graduate students.

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Recent Projects

T.R.A.C.E website: Tourism Research and Community Empowerment

As an outlet for the community tools developed during the course of our research, a new website

The New Zealand Market for South Pacific Island Tourism Experiences

A programme of research with PITIC that is designed to get a clearer picture of visitor perceptions of the Pacific and visitor expenditure. This......

Tourist perception of beach-cast seaweed and coral reef at Likuri Island, Fiji

This study will focus on Likuri (also referred to as Robinson Crusoe Island), Fiji Islands, where beach-cast seaweeds have become a considerable......

Research priorities for the New Zealand sport events sector

NZTRI is working alongside Sport and Recreation New Zealand (SPARC) to set the research priorities of the New Zealand sporting events industry. The......

Rally New Zealand Spectator Survey

NZTRI conducted a spectator survey for the 2007 Rally New Zealand in Mystery Creek on Saturday 1 September. Data collection was by means of a......

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